About Us

David Troxel is an internationally known expert in Alzheimer’s disease and memory care. An informative and engaging speaker, David holds a Masters Degree in Public Health from Rutgers Medical School (now UMDNJ/Robert Wood Johnson Medical School). During his 25 years in the field, he has also served as an Executive Board member of the American Public Health Association and a member of the Ethics Advisory Panel for the Alzheimer’s Association. David has co-authored five influential books (most notably, The Best Friends™ Approach to Alzheimer’s Care) related to Alzheimer’s disease care and staff development.

David’s “Best Friends Approach” is built on a seemingly simple premise: what people living with memory loss need most is a friend – a best friend. David teaches caregivers how to understand and fulfill this “Best Friends” role, including special caregiving techniques and tools. He and his co-author Virginia Bell believe it is possible to make people with Alzheimer’s disease feel safe, secure and valued—to help them live with dignity. They are committed to bettering the lives of people with Alzheimer’s disease by equipping family members and caregivers with “the knack” of providing quality care with ease.

David lives in Sacramento, California, and works as a writer, speaker and consultant. You can learn more at www.BestFriendsApproach.com and contact him directly at BestFriendsDavid@aol.com.

Kathy Laurenhue started out like David focusing on people with dementia and their caregivers with her award-winning, international monthly newsletter called “Wiser Now,” widely known for its practical and upbeat content. She was inspired by her ever-cheerful mother who died of Alzheimer’s disease in 1996. For many years she put her master’s degree in instructional technology to work developing multi-media curriculum materials for those who worked in the field of aging in the U.S. and Australia, but gradually broadened her focus.

Always interested in how people can connect with one another to find common ground, she wrote Getting to Know the Life Stories of Older Adults for Health Professions Press. Over the last several years she has been aiming to help people connect through her themed Mind Play™ booklets, each of which features more than a dozen trivia quizzes, word games, discussion topics, and reminiscence or imagination exercises. She has also discovered a knack (as David would say) for connecting with people through friendly letters, a service you can learn more about at Letters4Elders.com.

You can also learn more at her other websites: www.WiserNow.com and www.WiserNowAlz.com or contact her directly at Kathy@wisernow.com. Kathy also writes two blogs: www.MindMusings.com and www.CaregiverCheer.com.

David and Kathy have been colleagues and friends for many years and are delighted to offer this new training series to you. Look for additions in the months ahead.

Wiser Now, Inc.

Is a multi-media training company focused on living and aging well.
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Phone: 800-999-0795 / 941-749-0220
Email: Kathy@WiserNow.com
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